Benchmark Solutions

Licensing · Bids · Concessions

Licensing, Bids & RFP Support

Helping operators and developers win the right to build — the RFCs, RFPs, and bids behind landmark gaming licenses and concessions.

A gaming license or concession is won on paper, long before the first shovel breaks ground. When a jurisdiction opens — a new concession, an integrated-resort license, or an expansion into a new market — the award goes to the bid that tells the most credible, best-evidenced story. Benchmark helps operators and developers win the right to build, whether that means strengthening a single section of a submission or running the entire bid.

The approach

We have been inside the room for landmark bids across the world’s most competitive gaming markets. We know what a government awarding body is actually looking for, how these submissions are scored, and where bids are won and lost.

We build bid components that withstand government scrutiny — market analysis, financial projections, feasibility, and economic impact — and we structure the whole submission into one coherent, credible narrative. Bring us in for a single piece you are missing, or hand us the entire process to project-manage end to end.

Selected bids & concession contests

A selection of the licensing and concession contests our principals have supported:

  • Macau — original gaming-concession tenders
  • Singapore — integrated-resort license (RFC & RFP)
  • Korea — integrated-resort license bid
  • Japan — concept and proposal submissions across multiple prefectures
  • Greece — integrated-resort license bid

What a bid strategy determines

Done right, a bid strategy answers three questions:

  • What market, financial, and feasibility evidence actually wins this award?
  • Should we run the whole bid, or just strengthen the pieces we are missing?
  • How do we make the proposal credible to the government awarding the license?

Down to the printing press

When we run a bid, we own it end to end. That means quarterbacking accountants, law firms, operating departments, and designers into a single coherent submission — and it means standing at the printer when the package comes off the press, checking every page before it goes to the government body. A bid is won on substance, but it can be lost on a missing paragraph, appendix, or an inconsistent number. We make sure that never happens.

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